What best describes you?

Japanese

Foreigner living in Japan

Other / prefer not to say

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What's your age ?

18–24

25–34

35–44

45–54

55–64

65+

Prefer not to say

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What is your gender?

Male

Female

Other / prefer not to say

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Do you get regular health checkups (such as kenko shindan or ningen dock)?

In Japan, kenko shindan (健康診断) are standardized annual checkups. They typically include blood tests, urine tests, and lifestyle screening.

Several times a year

Once a year

Every other year

I used to, but not recently

I’ve never done it

I do checkups outside Japan

Not sure

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When was your last health checkup ?

<3 mo

3–12 mo

>12 mo

Not sure

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How do you generally manage your health?

I wait until something is wrong

I try to stay healthy, but I don’t track anything

I follow my health metrics occasionally

I’m actively working to live longer in good health

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What’s your primary motivation to taking care of your health?

Aging well / living longer

Daily performance (energy, sleep...)

Preventing hereditary diseases

Better understanding my body

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What do you find most challenging about taking care of your health? (Select all that apply)

Motivation - I know I should care more but struggle to take action

Direction - Hard to know what really matters or what to focus on

Results - Even when I follow advice, I don't always see improvements

Navigation - Don't know which doctor to see for specific issues

Consistency - Hard to maintain healthy habits long-term

Time - Feel like I don't have enough time or energy for health

Trust - Often unsure about who or what health information to trust

Other

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How do you usually keep your health test results? (Select all that apply)

I don’t keep them / I lose them

Paper

PDF/photo on phone or computer

Clinic / hospital online portal

Cloud or personal online storage

Other

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When you receive your checkup results, what do you usually do? (Select up to 2)

Skim quickly and focus only on anything marked as abnormal

Read through everything carefully and research what it means

Compare with previous results to see changes

Plan lifestyle changes based on results

Wait for doctor explanation at follow-up

Store it and forget about it until next year

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Ideally, how often would you like to be informed about your health?

Only after each checkup

Alerts if significant change

Monthly follow-up reminders

Weekly personalized tips

I prefer to control manually

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Which digital health services do you currently use? (Select all that apply)

Telemedicine/online consultations

Health checkup booking platforms

MyNa (linked to My Number Card)

Nutrition apps

Mindfulness / mental health apps

Genetic testing services

Health coaching / wellness apps

I don't use digital health services

Other

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Do you currently use any wearable devices or health trackers?

E.g. Oura, Fitbit, Apple watch.

Yes, regularly (daily/weekly)

Yes, but I don't use them consistently

I have one but stopped using it

No, but I'm interested in getting one

No, and I'm not interested

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Which type of tracker do you use? (Select all that apply)

Fitness tracker (Fitbit, Garmin, Xiaomi, etc.)

Smartwatch with health features (Apple Watch, Samsung Galaxy Watch, etc.)

Specialized health device (Oura ring, continuous glucose monitor, etc.)

Sleep tracking device (separate from wearables)

Other

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How satisfied are you overall with your digital health tools (services/ trackers)?

Very satisfied - they significantly help my health

Somewhat satisfied - useful but could be better

Neutral - they're okay but not game-changing

Somewhat dissatisfied - don't meet my expectations

Very dissatisfied - waste of time/money

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Have you ever done additional health tests beyond what’s usually recommended?

For example: full-body MRI, genetic test, cancer screening, fertility or hormone test, etc.

Yes

No

I don’t know

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What kind of tests have you done? (Select all that apply)

Full-body MRI / brain scan

Genetic test

Cancer screening (e.g. PSA, mammography)

Hormonal test

Fertility test

Gut microbiome / allergy test

Prefer not to say

Other

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What made you choose a particular clinic or provider for these tests? (Select the most important factors – max 3)

Reputation or trust in the doctor

Access to advanced technologies

Clear explanations or results

Language (English-speaking staff)

Location or convenience

Insurance coverage

A friend’s recommendation

Other

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Did you feel the results were helpful or insightful?

Yes, very helpful

Somewhat helpful

Not really

I didn’t really understand the results

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Would you be interested in a tool that suggests optional health tests (not covered by insurance), based on your profile and medical insights?

Suggestions are for discussion only and are not medical advice.

Yes

No

Maybe

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Would you feel comfortable storing your health data in a secure private app?

Yes

No

It depends on how much control I have

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Would you trust AI to analyze your health data and explain the results clearly?

Yes, I trust AI for this type of analysis

Yes, but only if validated by a doctor

Yes, if based on recognized medical data

No, I prefer human analysis

I'm not sure

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Which factors would most increase your trust in an AI-powered service that analyses your health data? (Select up to 2)

Physician validation available

Results explained using Japanese lab standards

Clear sources (medical references shown)

Data stored in Japan

I can easily delete or export my data

No ads

Other

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What worries you most about an AI analyzing your health data? (Select up to 2)

Privacy or data breach risk

Data stored outside Japan

Explanations may be inaccurate or unsafe

No physician review available

Hard to check where the information comes from

Results may not match Japanese lab standards

I prefer a human professional

Ads or selling my data

Other

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If you had access to such a service, how would you prefer to receive your health analyses?

Detailed email with PDF

In-app notifications

Consultable web dashboard

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Imagine you just received your health checkup results and want to better understand them. What would you prefer?

An appointment with a medical professional

An instant explanation from an AI designed to interpret health results

Both: an AI explanation with optional physician review

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Roughly how much do you spend on physical health & fitness every month?

e.g. gym, sports classes, supplements, personal training or similar — excluding medical costs like prescriptions or doctor consultations.

0

Up to ¥5,000

¥5,000 – ¥10,000

¥10,000 – ¥20,000

Over ¥20,000

I don’t know / Prefer not to say

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And how much do you spend on digital health & wellness every month?

e.g. apps for fitness, nutrition, sleep or meditation, wearable companion apps, online coaching, or telemedicine services not covered by insurance.

0 – I use free services only

Up to ¥1,000

¥1,000 – ¥3,000

¥3,000 – ¥5,000

Over ¥5,000

I don’t know / Prefer not to say

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Who usually pays for your annual checkup (kenko shindan / ningen dock / ...)?

My employer covers it fully

It is partly covered by employer/insurance

I pay fully out of pocket

I don’t know / Prefer not to say

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How much do you usually pay personally (out of pocket)?

Less than ¥10,000

¥10,000–30,000

More than ¥30,000

I don't know / Prefer not to say

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Have you ever joined a structured health or wellness program?

Wellness challenge, nutrition plan, smoking cessation program, physiotherapy course,...

Yes, and I continued

Yes, but I stopped quickly

No

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What helps you stay engaged in a health program? (Select up to 3)

Personalized reminders

Encouragement (human or AI)

Visible results

Guidance from a healthcare professional

Enjoyable & motivating design

Clear goals or challenges

Other

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Recent advances make it easier to detect health risks earlier.

Imagine a service that analyzes your checkups, shows early trends, and helps you take action for long-term health — How would you prefer to pay for it?

One-time payment for a detailed analysis

Monthly subscription with ongoing insights

Freemium: free basic features + paid upgrades

Not interested in such a service

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Thinking of a one-time payment for a detailed analysis, below what price would you doubt the quality?

¥ (yens)

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What price would seem reasonable to you?

¥ (yens)

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At what price would you start to hesitate?

¥ (yens)

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Above what price would you not buy?

¥ (yens)

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And if the service were offered as a monthly subscription (continuous tracking + alerts), would that interest you too?

Yes

Maybe

No

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For a monthly subscription service (continuous tracking + alerts), what would be the maximum acceptable price?

Please indicate the highest price you would still consider paying in ¥ (yens)

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What woud be the ideal price in your opinion?

¥ (yens)

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And if the service were also offered as a one-time report per checkup, would that interest you?

e.g. 1,000–2,000 JPY per report

Yes

Maybe

No

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If the service offered a free basic version, which features would you expect to be free?

Basic storage

Instant summary

Trend graphs

Reminders

Other

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Thinking of this kind of virtual assistant, what would be most useful for you? (select all that apply)

Creating a personal health memory (storing and tracking your checkups over time and across clinics)

Understanding your medical results

Getting reminders or coaching

Optimizing longevity (tips to live healthier for longer)

Other

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We’re designing a user-owned app to help people make sense of their checkups and take action early. What would you like to receive from us? ^*

Select all that apply.

Access to Miigo’s private beta (prototype)

An invitation to a short 1:1 interview

A future demo of our health assistant

Receive product updates from time to time

I don’t want to be contacted

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Please share your email if you’d like us to stay in touch.

Your email will only be used to contact you about this project.

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Any other comments or requests for Miigo?

/

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I understand Miigo does not provide medical services or diagnoses. Your information will be handled securely, and you can unsubscribe at any time.

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Access code

If you have an access code to Miigo's prototype, please enter it here.
To access, you’ll need a free ChatGPT (OpenAI) account (sign-up takes ~1 minute). Your files are processed through OpenAI to generate insights. For deletion of any data we hold, contact: [email protected]

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Thank you!

You can now try our prototype preview.
(Heads up: this is an early version and we’d love your feedback!)
👉 Access the prototype

We'll be in touch soon.

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